Auto-renewal is a billing model and mechanism where the customer's payment details are charged automatically without the customer having to take action, which a written/approved consent has been obtained from the customer earlier.

Auto-renewals are typically monthly or annual, and the customer is notified before or after the billing. Usually, auto-billing can be disabled without cancelling the subscription as well. 

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Average Revenue Per User (ARPU)
Average Order Value (AOV)

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Thursday, 21 September 2023